MCC 5967: Direct Marketing, Inbound Telemarketing
MDR (IC++)
0.5% - 5%
Markup over interchange + scheme
Rolling reserve
5% - 15%
Typical 180-day hold
Risk tier
High-risk
Typical acquirer treatment
Adult content, subscription, webcam, and live-adult services.
High-risk codes are declined outright by most mainstream acquirers. Placement runs through specialists who underwrite the vertical knowingly, and terms track the strength of the file.
Acquiring notes.
In practice this code carries adult content, webcam and live-service billing, and it is gated by scheme registration requirements and acquirer adult programs rather than by pricing. Age-verification controls, content compliance and honest descriptors are underwriting requirements. The buyer pool is specialist but stable, and well-run operators with controlled chargebacks are placeable at reasonable terms.
Figures are typical ranges from the BZNpay MCC catalogue, not an offer. The acquiring bank makes the final code assignment and sets final terms. BZNpay places merchants in this category: one qualified file brings back 2 or 3 acquirers whose appetite covers it, typically within 24 hours.
MCC 5967 questions.
Who assigns MCC 5967?
Your acquiring bank assigns the MCC during underwriting, based on your business description and, increasingly, site-crawl and checkout review. The card networks define the list of codes and the rules for each one.
What does MCC 5967 cost to process under?
In our catalogue, 5967 typically carries an MDR of 0.5% - 5% IC++ (markup over interchange and scheme fees) with a rolling reserve of 5% - 15%. Where you land in the band depends on licensing where applicable, financials, and chargeback history. Final terms are set by the acquirer.
Can I process under a different, lower-risk code?
No. Operating under an MCC that does not match your actual business is miscoding, which card networks detect and punish with termination plus MATCH-list placement. If you believe your current code genuinely misrepresents your business, an acquirer can review and re-code.